Corporate Information

Representative Message

Depending on our customers' life stage,
we help their fulfilling life
through optimal housing finance products
and a variety of services.

We have grown to become the largest specialist housing loan provider in Japan that supports the decision "aruhi (one day)" customers make to buy a new home, to change their lives. And we have been reborn as SBI ARUHI Corporation since January 4, 2024.

Our market share of “Flat 35” all-time fixed rate housing loans among financial institutions in Japan has reached 24.7%, retaining the No.1 spot for fourteen consecutive years. In addition to “Flat 35”, we also offer a broad range of products including our unique variable-rate products, bank agency products, and insurances.
We provide personal customers with homebuying support depending on their life stage, real estate collateralized loans, lease-back arrangements, and consulting service for seniors. For realtors, we offer acquisition loans and loans for the buying and reselling property.
To further advance these businesses, we will strengthen collaboration with SBI Group companies, franchisees, realtors, and various partners.

We continue to provide our customers with convenient products and services and support them with home and living depending on their life stage. The company name has changed, but our mission to help make customers' special “aruhi”' the best one remains unchanged. In housing finance field, SBI ARUHI Group is committed to being a leading company and customers' first choice.

Toshihiko Katsuya
Representative Director, President, CEO